Replacing Sales Quotas With KPI-Driven Collaboration

Episode #265: Tetiana Gorbunova, Chief Sales Officer at Jooble, explains why quota-driven bonuses can sabotage ABM by pushing sellers to chase late-stage deals and pressure prospects. She shares how her team removed the bonus system and replaced it with KPIs, development plans, and structured performance reviews. She explains how this shift reduced desperate outreach, improved nurturing, and increased knowledge sharing across the team. She also describes why the result was stronger revenue, better team morale, and faster skill growth.

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Replacing Sales Quotas With KPI-Driven Collaboration

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Episode #265: Tetiana Gorbunova, Chief Sales Officer at Jooble, explains why quota-driven bonuses can sabotage ABM by pushing sellers to chase late-stage deals and pressure prospects. She shares how her team removed the bonus system and replaced it with KPIs, development plans, and structured performance reviews. She explains how this shift reduced desperate outreach, improved nurturing, and increased knowledge sharing across the team. She also describes why the result was stronger revenue, better team morale, and faster skill growth.

Continue ReadingReplacing Sales Quotas With KPI-Driven Collaboration

(4:34 Q&A Video) “Retaining A-Players With Recognition And Clear KPIs”

In this 4:34 video, Naomi Brezi shows how alignment changes the trajectory of a company. She connects culture and trust to end-of-quarter performance, where one extra call closes the deal. Naomi details practical retention plays, from targeted accelerators and SPIFFs to frequent town halls and honest answers. Vulnerable, accountable leadership keeps A-players engaged through turbulence.

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From Turbulence to Tenure: Retaining A-Players Through Change

Episode #225:Naomi Brezi, Chief Revenue Officer at Ruffalo Noel Levitz, explains how to lead through constant transformation without burning out teams or customers. She frames today’s trust recession and shows why credibility must be earned at every touch. Naomi maps a dual-track plan that balances quarterly targets with long-term brand and people investment. She closes with practical ways to protect morale, pipeline, and relationships.

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From Turbulence to Tenure: Retaining A-Players Through Change

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Episode #225: Naomi Brezi, Chief Revenue Officer at Ruffalo Noel Levitz, explains how to lead through constant transformation without burning out teams or customers. She frames today’s trust recession and shows why credibility must be earned at every touch. Naomi maps a dual-track plan that balances quarterly targets with long-term brand and people investment. She closes with practical ways to protect morale, pipeline, and relationships.

Continue ReadingFrom Turbulence to Tenure: Retaining A-Players Through Change