Episode #328: Michael Scott, Global Chief Revenue Officer at LoopMe, explains the revenue logic behind customer obsession. He shares how deeper customer understanding helps companies identify problems they are uniquely positioned to solve, create greater value, and become more important to customers. He also explores why customer obsession requires C-suite alignment, continuous customer learning, and strong data.
Episode #328: Michael Scott, Global Chief Revenue Officer at LoopMe, explains the revenue logic behind customer obsession. He shares how deeper customer understanding helps companies identify problems they are uniquely positioned to solve, create greater value, and become more important to customers. He also explores why customer obsession requires C-suite alignment, continuous customer learning, and strong data.
Episode #318: Eliana Angelova, Global Chief Revenue Officer at iSON Xperiences, explains why customer obsession has become the defining growth strategy in the AI era. She shares practical lessons on exceeding customer expectations, aligning teams around shared outcomes, and using AI to strengthen customer experiences rather than simply improve efficiency. She also provides a practical framework for building sustainable revenue through customer-first thinking.
In this 5:23 video, Eliana Angelova explains why today's customer journey is far more complex than it was just a few years ago. She shares why every interaction has become an opportunity to strengthen trust and customer loyalty. The conversation also reveals how AI is changing the way buyers prepare before every sales meeting. It provides practical guidance for delivering exceptional experiences throughout the entire customer journey.
Episode #318: Eliana Angelova, Global Chief Revenue Officer at iSON Xperiences, explains why customer obsession has become the defining growth strategy in the AI era. She shares practical lessons on exceeding customer expectations, aligning teams around shared outcomes, and using AI to strengthen customer experiences rather than simply improve efficiency. She also provides a practical framework for building sustainable revenue through customer-first thinking.
Episode #315: Gregory Banning, Chief Revenue Officer at Rithum, explains why customer obsession is the foundation of sustainable revenue growth. He shares how internal alignment, company culture, and customer feedback systems help organizations stay focused on what truly matters. Gregory also reveals why leaders should regularly pause and audit whether the customer remains at the center of every decision.
In this 5:56 video, Gregory Banning discusses why internal alignment is one of the greatest challenges to creating sustainable growth. He shares an example in which communication breakdowns caused customer confusion and explains how better systems and processes can prevent such issues. Gregory also introduces Rithum's Founding Customer Program, which brings customers directly into product development decisions.
Episode #315: Gregory Banning, Chief Revenue Officer at Rithum, explains why customer obsession is the foundation of sustainable revenue growth. He shares how internal alignment, company culture, and customer feedback systems help organizations stay focused on what truly matters. Gregory also reveals why leaders should regularly pause and audit whether the customer remains at the center of every decision.
Episode #308: Mark Crompton, Outsourced CRO and Fractional VP of Sales and Consultant at Sales Xceleration, explains why many growing companies invest heavily in operations while underinvesting in the very function responsible for generating revenue. He shares how leadership, accountability, documented processes, and modern sales tools create sustainable growth. The conversation also explores how customer expectations have changed and why continuous communication has become a competitive advantage.
Episode #308: Mark Crompton, Outsourced CRO and Fractional VP of Sales and Consultant at Sales Xceleration, explains why many growing companies invest heavily in operations while underinvesting in the very function responsible for generating revenue. He shares how leadership, accountability, documented processes, and modern sales tools create sustainable growth. The conversation also explores how customer expectations have changed and why continuous communication has become a competitive advantage.