How to Address the Number One Hidden Challenge for B2B Sellers

  • Post author:
  • Post category:
  • Post comments:0 Comments

Episode #206: Julian Kulkarni, Former SVP and CMO at Reapit, CEO at Tangible Consulting, and Senior Adviser at Accel-KKR, explores the hidden challenge of trust in B2B sales. He explains why companies must first establish internal alignment and credibility. Julian shares data showing 61% of global buyers worry that leaders mislead them. He then outlines how internal trust fuels long‑term customer relationships and sustainable growth.

Continue Reading How to Address the Number One Hidden Challenge for B2B Sellers

(5:47 Summary Video) “Leveraging AI Without Losing Human Connection and Interaction”

Episode #206: In this video, Julian Kulkarni discusses the dual role of AI in marketing and trust-building. He praises AI’s ability to automate tasks and generate insights at scale. Julian warns that AI must free up time for genuine human interaction.

Continue Reading(5:47 Summary Video) “Leveraging AI Without Losing Human Connection and Interaction”

 How to Address the Number One Hidden Challenge for B2B Sellers

Episode #206: Julian Kulkarni, Former SVP and CMO at Reapit, CEO at Tangible Consulting, and Senior Adviser at Accel-KKR, explores the hidden challenge of trust in B2B sales. He explains why companies must first establish internal alignment and credibility. Julian shares data showing 61% of global buyers worry that leaders mislead them. He then outlines how internal trust fuels long‑term customer relationships and sustainable growth.

Continue Reading How to Address the Number One Hidden Challenge for B2B Sellers